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ARTWORK GUIDELINES

Artwork Guidelines

A few simple rules keep your colors true, your edges sharp and your order moving. Not sure your file is ready? Upload it anyway. We review every file and send a free proof before anything prints.

1. How to send your file

Upload your artwork on the product page when you order. The upload field is required before you can add the item to your cart, so your file always travels with your order.

2. File formats

A print-ready PDF is ideal. AI, EPS and SVG work too, as do high-resolution PNG and JPG files.

Vector artwork (PDF, AI, EPS or SVG) gives the cleanest edges, especially on small type and thin lines.

3. Resolution

  • Stickers, labels and apparel: 300 dpi at the final print size.
  • Banners, wall and window graphics: 120 to 150 dpi at full size. These are seen from a distance, so that is plenty.

Enlarging a small image does not add detail. If your logo only exists as a low-resolution image, see section 8.

4. Fonts

Convert all fonts to outlines, or send a PDF with the fonts embedded. Your type will print exactly as you designed it, even if we do not have the font.

5. Bleed and cut lines

On cut-to-shape products such as die cut stickers and labels, you do not need to add bleed. We set the cut line for you and show it on your proof, so you can see exactly where the edge will fall.

6. Color

Screens show color with RGB light, while printing uses CMYK ink, so a small shift is normal. Deep blues and bright neons move the most.

If a specific brand color is critical, tell us in the order notes and we will match it as closely as the process allows.

7. Apparel

Upload one file per print location. Front and back are separate uploads, so each design is placed and sized correctly.

8. Not print-ready? We can help

Send what you have. If something needs fixing, we will tell you what is wrong and how to fix it.

If you would rather we handle it, our design service can clean up your file, redraw a low-resolution logo or build your artwork from scratch. We will tell you up front if there is a cost.

9. Your free proof

Every order includes a free digital proof. Nothing goes on press until you approve it, and you can make changes at no cost until then.

Custom labels printed by Octopus
Custom staff apparel printed by Octopus

No file? No problem

Need help with your artwork?

Our design team can clean up your file, redraw your logo
or create your artwork from scratch.

Octopus Design Studio

No artwork? We’ll design it with you.

  1. 01
    Share the ideaYour logo, a few references or just a rough sketch.
  2. 02
    We design itPrint-ready artwork, sized for the product you need.
  3. 03
    Approve, then printYou review a proof. Nothing prints until you say yes.

Stickers · Labels · Apparel · Signs

Design request

Tell us what you have in mind.

A few details are all we need. We will review your request and come back with next steps.

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